Courses / International Study Tours

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Dr. Smith aims to provides students with top-notch business training that is infused with diversity, ethics, and international topics. He has been a pioneer at Saint Joseph's University, introducing the Department of Marketing's first courses for online MBA,  marketing analytics, and marketing ethics. Below is a representative sample of courses that have been offered by Dr. Smith:

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Executive MBA

• Marketing Concepts

• Global Business (Integration of Management, Marketing, Account, and Finance)

• International Residencies: Argentina, Brazil, Chile, China, Panama, and others

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Master of Business Administration / Master of Science / Master of Arts

• Social Media and Voice of Customer Analytics

• Marketing Strategy * (Core MBA Course)

• Marketing Analytics *

• Customer Analytics *

• International Marketing *

• Research in Marketing *

• International Marketing Research *

• Quantitative Methods for International Marketing Management *

• European Markets

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Undergraduate

• Communication, Media, and Society

• Marketing the Creative Enterprise

• Marketing Strategy (Major Capstone Course) ^

• Marketing Ethics *

• International Marketing

• Business Policy (Business School Capstone Course)

• Principles of Marketing

• Summer Scholars Projects: Sport Analytics; Chinese Global Brands; Women in Music

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Other

• China MBA Program (Suzhou, China)

• Cameroon ENAM Business Certificate Program

• Professional Development for US Pharma Managers, Russian Retail Executives, etc.

• International Study Tours: China, Italy, Japan, and others

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* Developed as new course

^ Redeveloped course